It takes a kilo of salt to truly know someone.
We use AI and social media to build genuine relationships that turn into real business.
Kilo of Salt helps you start real conversations with real people using AI-assisted outreach. No spam. No mass messages. Just authentic connections that naturally lead to opportunities.
Why a kilo of salt?
An ancient proverb says you can only truly know someone after sharing a kilo of salt. Trust takes time. Real relationships grow through shared moments—not through pushy sales tactics. Kilo of Salt applies this philosophy to digital outreach: meaningful interaction, patience, and authenticity.
What we do
Kilo of Salt helps entrepreneurs and small businesses build trust-based relationships using social media and conversational AI.
Social Outreach
We identify the right people and start natural, friendly conversations on platforms like Instagram or LinkedIn.
AI-Assisted Conversations
AI handles the first touchpoints and simple replies, allowing consistent and scalable engagement.
From Friends to Clients
When the time is right, conversations smoothly transition into collaboration or sales opportunities.
How it works
- 1
Define your people
We select the right audience: customers, partners, creators or potential clients.
- 2
Craft your voice
We shape a conversational style that reflects your personality and brand.
- 3
Activate AI + social channels
We launch AI-enhanced outreach to begin and maintain real conversations.
- 4
Convert naturally
When trust is established, we propose meetings, demos or offers—always with respect.
We don’t replace human connection. We amplify it.
Who is this for?
Real-life examples
Coaches needing steady clients
Friendly outreach → warm conversations → qualified calls.
Local shops launching memberships
We engage loyal customers and convert them into monthly subscribers.
Founders seeking meaningful connections
We help them meet partners, investors, collaborators through authentic messaging.
Why Kilo of Salt is different
relationship before business
scalable, but personal
only respectful, intentional outreach
Our starting packages
Growth – Relationship Engine
- Multi-platform setup
- Conversation management
- Monthly strategy
- Multi-audience targeting
Ready to share your first kilo of salt?
If authentic relationships are the foundation of your business, let’s talk.
Contact us
Tell us a bit about your goals and we’ll get back to you.